Smockyworld Limited honoured at GOWA 2023
Getrude (left) recieving her award
Smockyworld Limited, a pioneering fashion brand from Northern Ghana, stole the spotlight at the prestigious sixth edition of the Ghana Outstanding Women Awards (GOWA) held on September 10 at the Accra International Conference Center.
Its Founder and Creative Director, Gertrude Kasie Kunde-Kwallinjam, was presented with an Honorary award.
The entrepreneur and philanthropist received her first award from GOWA in 2019 as winner for the category: “Outstanding Woman Entrepreneur” and then swept the “Ghana Outstanding Young Woman Entrepreneur” award only two years later.
Her recent recognition at GOWA 2023 holds special significance. It did not only celebrate her contributions to the world of fashion but also emphasises the brand’s unwavering dedication to making a difference that extends far beyond the realm of style.
For Smockyworld Limited, uplifting lives, empowering communities, and creating lasting change through philanthropy are not mere ideals.
The remarkable journey of this thriving Tamale-based fashion company began with a profound passion for honouring and preserving the rich cultural heritage of Ghana.
Drawing inspiration from the vibrant colours, intricate patterns, and centuries-old traditions that characterise the motherland, Smockyworld set out on a mission to create more than just fashion items.
They strived to establish a platform that not only showcases the beauty of traditional smock fabric, clothing, and accessories but also provides vital support to local artisans and craftsmen.
Throughout the years, Gertrude together with Smockyworld has embarked on projects to touch lives and impact society by providing relief aid and sustainable assistance for women, children and the less privileged in the country.
At the star-studded ceremony, Gertrude took the stage alongside a diverse group of outstanding women who have made remarkable contributions in Ghana. Notable figures such as Dr. Afua Adjei-Kwayisi, Adizah Kuburah Braimah, Ijeoma Duru, Roselyn Ngissah, Monica Bukari, Juana Akumoah Boateng, and Tung-Teiya Dahamani were among those recognised for their exceptional achievements.
By Linda Abrefi Wadie